MS.ABA (NL)

MS.ABA (NL)

Biography

Hailing from Ghana, Augustina “MS.ABA” Austin is a multifaceted-entertainer: a singer/songwriter, former beauty queen and award-winning radio-personality/ broadcaster who is yet to innovate African music with a fresh sound called ‘AfroSoul’.
Augustina Austin, better known as MS.ABA has an unprecedented passion for music, which started at a very young age. Growing up in a musical environment made up of different music styles such as;Ghanaian Highlife, Afrobeat, Pop, Gospel, Soul and R&B introduced her to a taste of different kind of music genres. This all came together mainly due to her father’s love for music and reputation for organizing live African music events in The Netherlands.
Raised in a proud Ghanaian family, MS.ABA has always been surrounded by a love for fashion, music and food from the continent, and has been living in celebration of it since she was a child. At the age of 14 the songstress joined a Gospel Hip-Hop group through her church. It is then that MS.ABA knew for sure that she was born to make music and entertain.
MS.ABA has participated in various talent shows, one of which got her nominated for the 2012 Music Matters Award in Rotterdam, The Netherlands. The songstress has graced various stages including “The Hague African Festival”, “Black Magic Woman Festival”, “New Skool Rules”, “Gospel Light Festival”, “Kwaku Festival” and has also performed as an opening act for Fredy Masamba.
On Friday, October 30th 2020, MS.ABA released her long anticipated EP called “Rooted”. A compilation of R&B/ Soul and West-African sounds. With a composition of 6 songs, MS.ABA takes her listeners on a journey through the sounds of which she grew up with. Thanks and Praise, Tomorrow and Everything are the leading singles of the EP.
On the 12th of November 2020, MS.ABA took over international living-rooms with her soulful melodies in a one-of-a-kind musical experience. In true 2020-fashion, the ‘Rooted’ EP Virtual Concert was a COVID-19 adapted version of a live music event. With a livestream setup straight out of the PAARD music venue in The Hague, MS.ABA’s fans were able to tune in from all around The Netherlands and beyond – something that wouldn’t have been as easily achieved under “normal” circumstances. In 2023, the singer released her singles: “Mala”, “Asomdwe” and “Als Goud”, which the is her first Dutch single. Her sophomore EP is set for April 2024.

Drawing great inspiration from her Motherland, MS.ABA intertwines her Ghanaian heritage with her Dutch upbringing to touch on the duality of her identity. As of many other Ghanaians living in the diaspora.
‘Rooted’ is an ode to all that has kept MS.ABA grounded in her faith, her culture, and her identity.
Read more about MS.ABA via www.ms-aba.com.

All sessions

Closing Down NSR

  • 2 June, 2024
  • 5:30pm - 6:00pm
  • De Doelen (Gemeente R’Dam Hall) Kareldoormanstraat 223, Rotterdam

MS. ABA (NL)

  • 2 June, 2024
  • 9:26pm - 9:38pm
  • De Doelen (FCP Hall) Schouwburgplein 52, Rotterdam

MS.ABA (NL)

  • 1 June, 2024
  • 10:24pm - 10:36pm
  • De Doelen (FCP Hall) Schouwburgplein 52, Rotterdam

Demo listening Session NSRnl

  • 2 June, 2024
  • 4:45pm - 6:15pm
  • De Doelen (Studio 8) Kareldoormanstraat 223, Rotterdam

Hoe geef je een goed live optreden? NSRnl

  • 2 June, 2024
  • 1:00pm - 2:00pm
  • De Doelen (Studio 8) Kareldoormanstraat 223, Rotterdam

Music Placement: TV, Film, games and commercials, other genres

  • 1 June, 2024
  • 2:45pm - 4:00pm
  • De Doelen (Gemeente R’Dam Hall) Kareldoormanstraat 223, Rotterdam

NFT's what are they and how can the music industry benefit from them?

  • 1 June, 2024
  • 4:00pm - 5:00pm
  • De Doelen (EE2 Hall) Kareldoormanstraat 223, Rotterdam

The Art of A&R-ing for publishers and recordlabels

  • 1 June, 2024
  • 1:00pm - 2:15pm
  • De Doelen (EE2 Hall) Kareldoormanstraat 223, Rotterdam

How to nail your live performance!

  • 1 June, 2024
  • 11:45am - 12:45pm
  • De Doelen (EE2 Hall) Kareldoormanstraat 223, Rotterdam

Talentontwikkeling NU belangrijker dan ooit!

  • 31 May, 2024
  • 11:15am - 12:15pm
  • De Doelen (EE2 Hall) Kareldoormanstraat 223, Rotterdam

Hoe zorgen we ervoor dat de traditionele popsector en de MOBO sector elkaar beter vinden?

  • 31 May, 2024
  • 10:00am - 11:00am
  • De Doelen (EE2 Hall) Kareldoormanstraat 223, Rotterdam

Industry Night Panel: How to promote yourself properly across platforms

  • 31 May, 2024
  • 6:30pm - 7:45pm
  • De Doelen (Gemeente R’Dam Hall) Kareldoormanstraat 223, Rotterdam

Opening NSR 2024

  • 31 May, 2024
  • 5:30pm - 5:45pm
  • De Doelen (Gemeente R’Dam Hall) Kareldoormanstraat 223, Rotterdam

Several hits on the CHARTS right NOW, Bongo By The Way shares his secrets on how to create a HIT record!

  • 31 May, 2024
  • 2:30pm - 3:30pm
  • De Doelen (Studio 8) Kareldoormanstraat 223, Rotterdam